Privacy Policy

This privacy policy is provided pursuant to Articles 13 and 14 of Regulation (EU) 2016/679 (General Data Protection Regulation – GDPR) to users interacting with the website www.aerotec-bikes.eu (hereinafter referred to as the “Website”).

1. Data Controller

The Data Controller is:

Vianelli Bikes Srl
VAT No. IT03054350982
Via Salviore 54, 25132 Brescia (BS), Italy
Email: info@aerotec-bikes.eu

2. Types of Data Collected

We collect and process the following types of personal data:

  • Personal and contact information: name, surname, email address, phone number, shipping and billing address.
  • Payment data: processed via secure third-party gateways (e.g., PayPal, Stripe), not stored directly on the Website.
  • Navigation data: IP address, browser type, access times, pages visited (via cookies and analytics tools).
  • Marketing data: email address for newsletters and promotional communications (only with prior consent).

3. Purposes of the Processing

Your personal data is processed for the following purposes:

  • Managing online orders and purchases
  • Fulfilling legal and tax obligations
  • Communicating order status and customer support
  • Sending newsletters (only with explicit consent)
  • Performing analytics to improve user experience

4. Legal Basis for Processing

The data processing is lawful as it is based on:

  • The performance of a contract (Art. 6(1)(b) GDPR)
  • Compliance with legal obligations (Art. 6(1)(c) GDPR)
  • Your consent for marketing purposes (Art. 6(1)(a) GDPR)
  • Legitimate interest of the Data Controller for service optimization and security (Art. 6(1)(f) GDPR)

5. Processing Methods

Data is processed using electronic and telematic means, with technical and organizational measures in place to ensure data security and confidentiality.

6. Data Sharing

Your data may be shared with:

  • Payment service providers (e.g., PayPal, Stripe)
  • Shipping and logistics partners
  • Accounting and tax consultants
  • IT, hosting, and maintenance service providers
  • Email marketing platforms (e.g., Mailchimp, Brevo)

All third parties are bound by GDPR-compliant data processing agreements.

7. Data Transfers Outside the EU

Some data may be transferred to countries outside the EU (e.g., cloud services or newsletter tools), only to recipients that offer adequate guarantees under the GDPR (e.g., Standard Contractual Clauses).

8. Data Retention

Your data is retained for the time strictly necessary to fulfill the stated purposes and legal requirements:

  • Purchase data: up to 10 years (tax obligations)
  • Newsletter data: until consent is withdrawn
  • Analytical data: up to 26 months (Google Analytics)

9. Your Rights

You have the following rights under Articles 15-22 GDPR:

  • Right to access your personal data
  • Right to rectification or deletion
  • Right to restriction or objection to processing
  • Right to data portability
  • Right to withdraw consent at any time
  • Right to lodge a complaint with the Data Protection Authority (www.garanteprivacy.it)

To exercise your rights, email: info@aerotec-bikes.eu

10. Cookie Policy

For details on how we use cookies, please refer to our Cookie Policy.